SignboardLast updated
Signboard vs Origami
Origami is an AI research tool that builds prospect lists from a plain-English description, using Google Maps, licence and permit records and directories, then runs email and LinkedIn sequences. Signboard is narrower: it finds local businesses in India that need a website, checks their site and helps you pitch on WhatsApp.
How do Signboard and Origami compare?
| Feature | Signboard | Origami |
|---|---|---|
| Price | Free: ₹0. Pro: ₹499 a month, billed monthly. | Starter: $49 a month. Pro: $129 a month. Max: $399 a month. |
| Free plan | Yes: 20 searches a month, up to 20 businesses each, no card needed. | Yes: 20 messages to the agent, 1 project and 30 rows per table, no card needed. |
| Where it works | India. Rupee pricing, WhatsApp for Indian mobile numbers. | Not stated. Their examples are US cities. |
| Business data | Google Maps, through Google's Places API. | Google Maps, state licence databases, permit records and local directories, searched together. |
| Finds businesses with no website | Yes. Scored highest (+45). A social or directory link instead of a site scores +38. | Yes, if you ask for it in your description, per their own guide. |
| Checks an existing website | Yes. Lists problems first: mobile layout, HTTPS, speed, old copyright year. Pro adds a mobile speed test. | Not stated on their site. |
| Report to send the owner | Pro: 50 a month. Each page stays up 30 days. | Not stated on their site. |
| Outreach | Opens WhatsApp with a message in English, Hindi or Marathi; you press send. Pro adds 200 AI-written messages a month. | Email and LinkedIn sequences on paid plans. |
| Follow-up reminders | Yes. After 3 days, then 7 days later, with an outreach list. | Through email and LinkedIn sequences on paid plans. |
| Export | None. Google's terms don't allow exporting their data. | CSV on paid plans and the 7-day Starter trial. |
Origami details from origami.chat and its pricing page, checked on 12 October 2026. Prices and features change, so check their site before you decide.
Where Origami is better
- Searches licence and permit records as well as Google Maps.
- Finds any kind of prospect you can describe, not just website leads.
- Automated email and LinkedIn sequences.
- CSV export on paid plans.
Where Signboard is better
- Built for one job: finding businesses that need a website.
- Scores every business out of 100 for how likely it is to pay for a website.
- Checks an existing website and lists its problems.
- WhatsApp messages in English, Hindi or Marathi; Pro is ₹499 a month.
Which should you choose?
Choose Origami if you sell to many kinds of businesses and run email or LinkedIn campaigns.
Choose Signboard if you build websites for local businesses in India and pitch on WhatsApp.
Other comparisons: B2B Lead Finder, Webleadr, FindLeadly, GrapeLeads, Leadsify, Oppora, Google Maps by hand, Google Maps scrapers.